Glenn Layton Homes

Challenge

Glenn Layton Homes made a quick rise to being recognized as one of the leading custom, costal-style homebuilders across the country after being selected to build the HGTV Smart Home 2013. MC PR & Marketing collaborated with the Glenn Layton Homes team to create a marketing program that utilized their “smart” home technology as part of their branding and marketing campaigns.


Outcome

One of the marketing elements MC PR & Marketing created was a 2-minute video allowing consumers to live a 24-hour day in a Glenn Layton home featuring Smart Home technology. The video allows homebuyers to see some of the most popular features consumers are asking for in their Glenn Layton home.


Services

  • Video Production
  • Content Marketing
  • Social Media Marketing
  • Public Relations
  • Digital Marketing
  • Graphic Design
  • Collateral Development

Let’s tell your story together. Web design, brand development, social & traditional marketing, we live for this stuff!